“You can never replace a human”, digital leaders say
The first iteration of ICEF Berlin Digital Day highlighted the digital transformation of the international education sector, covering digital recruitment, marketing and services.
The first iteration of ICEF Berlin Digital Day highlighted the digital transformation of the international education sector, covering digital recruitment, marketing and services.
ICEF, the international education global networking event company, returned in-person this year for its 27th edition in Berlin.
Canada, Germany and Ireland are the three key markets that will see rises in demand in the future, agents reported at the ICEF Berlin conference with friendly policies for international students drawing interest. However, visa approval issues are a concern for many.
The event saw over 2,840 educators, service providers and work & travel organisations descend on Berlin for three days of seminars, business meetings and networking events.
Jan Capper was awarded an honorary membership of ALTO to recognise the integral role she has played in developing and championing the language travel sector.
As the global ELT market cools down, other languages are seeing healthy growth while mergers and acquisitions will increase and price strategies become more sophisticated according to marketing intelligence firm StudentMarketing.
After a tough summer of economic drops in key student markets and heavy discounting, discussions at the ICEF Berlin workshop this month were dominated by serious concerns from ELT operators about the next 12 months.